Bold, informative, and absolutely hilarious ā this is how Iād describe visual arts influencer Megan Foo (A.K.A. @Maegzter).Ā
Foo’s profile rings a bell if youāve ever trawled Instagram or TikTok looking to learn more about art. @Maegzterās profile states that she ātalks about art online for funā and the proof is in the pudding: her profile boasts 49,200 followers on TikTok and 15,800 followers on Instagram.
On her TikTok page, youāll find everything from odes to Singaporean watercolour master Lim Cheng Hoe to short videos of Foo asking her hair stylist to draw inspiration from RenĆ© Magritteās surrealist masterpiece The Lovers and sexual misconduct allegations against the late American visual artist Chuck Close. If anything, the variety is astounding; donāt blame us if you fall down a rabbit hole of Fooās content!Ā
In line with how we at Plural are all for making the visual arts accessible, I met Foo for lunch in the heart of Orchard Road. Over plates of pasta, I asked her more about getting started in the social media space, her behind-the-scenes process, and the wider discourse that her content sparks.Ā
Whatās your relationship with art?Ā
I started drawing when I was very young. Like many others, I used to love (Japanese) manga comics. As a kid, I had every single copy of the PokƩmon Adventures comics. I wanted to replicate that so I started drawing manga-looking characters on my own. When I was seven or eight, I had a phase where I got How to Draw Manga books.
When MapleStory (a massively multiplayer online role-playing game, or MMORPG) came along, everyone at school wanted me to draw caricatures of their characters. This progressed for me when art became a curriculum subject later in primary school. I fell in love with art and later joined the AEP (Art Elective Programme) in secondary school. I did that for six years and then pursued art at āAā Levels.Ā
After that, I stopped to find myself and realised that I still loved the arts a lot, even though I wasnāt a practising artist. I still wanted to connect with the arts so I began going to museums and exhibitions more, even when I travelled. After graduating from university, I went on a five-week trip to the U.S. where I visited a museum for every state I was in.Ā
What was the favourite museum that you visited?
I donāt have a specific one, but I recall Edward Hopper’s Nighthawks at The Art Institute of Chicago. I also saw Constantin Brancusiās Bird in Space sculpture at the Philadelphia Museum of Art. That was cool because it was something that, up till then, I had only seen in textbooks.Ā
When I came back to Singapore, I missed those experiences and wanted to get more into the arts again so I started a TikTok account. My dream was to become a museum docent but then COVID-19 hit so that wasnāt possible.
Now, Iāve created a platform where I can do that and share more about art from the comfort of my own home without being too technical about it.Ā
Whatās your day job?
Iām in social media for a beauty brand as my day job. Whatās interesting is that my TikTok ācareerā led me to this role. I started creating TikTok content way before my company had a TikTok account, so I was the one who pitched for it to exist. In my current role, I share the know-how Iāve gained from being a content creator.
How did you decide on your username?Ā
It was random! People call me Meg but I think itās a bit weird, so my friends call me Megs instead. One day, someone was like, āMaegzter!ā And I liked that a lot.Ā
How do you decide on what stories to feature?
I read art news and follow media outlets regularly. Sometimes my friends send me interesting articles that I talk about. Most of the time, a good friend whoās very into pop culture and art brainstorms ideas with me.
Sometimes thereās a particular art exhibit that reminds me of something or thereās an artist I want to talk about. I used to plan my content more before, but now itās just whatever strikes my fancy.Ā
You talk about art alongside pop culture topics such as fashion, manga and anime, astrology, and memes. Are you also interested in these topics?Ā
I do enjoy pop culture and would love to cover more of it. My friendās really into pop culture and sometimes sends me things Iāve never heard about. He doesnāt want to be the content creator, so it works out.Ā
You donāt shy away from lesser-mentioned topics such as inequality, the white gaze, sexism, sexual harassment, and queer histories in your content. Why do you feel itās important to tackle these topics on your platform?Ā
I donāt go into the history of these topics as there are a lot of creators who already do that and if you wanted to learn more, you should go to those videos. Other creators create more in-depth content about why a particular artist is a certain way, but for me, getting people started with art history appeals more to me.Ā
In Singapore, itās not really about getting people interested but people seem scared to even talk about art. And I donāt want their first interaction with art to be like, āoh my gosh, I canāt talk about a certain artist because heās sexist or misogynistā.Ā
When you look at art and go on your journey [to understand] it, you shouldnāt feel stressed about being politically correct about an artist that you want to talk about.Ā
It might be controversial to say this but I donāt want people to step into a museum and feel like they canāt talk about an artist because they don’t know much about them. Because if you donāt even start commenting, how can you start your journey with art to understand it better?Ā
I respect people who have art history degrees ā I don’t have one ā so I don’t know as much as them. For me, itās about introducing facts without a stance so people can make their judgments. Thatās important to me. Itās not evident on my TikTok but on Instagram reels instead. Thereās a lot of discussion on there.
Can you talk more about the differences between receptions to your videos on TikTok and Instagram?
I made a reel about how Pablo Picasso would pick up a gun and shoot blanks at people if they questioned his work.Ā
So I posed an innocuous question: āthis is a reason why you wouldnāt want to shoot another shot at Picasso, right?ā People had mixed feelings in the comments and I think that sort of discourse can be funny.Ā
Compared to TikTok, people on Instagram seem more willing to speak about what they care about. I want to create a space where people can have that discussion. I don’t have to take a stance and people can come to conclusions or read othersā comments. I think thatās constructive as you can hear peopleās perspectives from all over the world.Ā
And if you think about it, the only reason why weāre speaking about this is that we have [such diverse] knowledge and have grown up in a culture where we attach meaning or value to a particular artist based on todayās standards.
What do you enjoy the most about running an art TikTok?Ā
The idea of community and having the ability to make friends with other creators from different niches and categories, which I wouldnāt have been able to meet without TikTok.Ā
At the end of the day, I love the idea of a TikTok community. I talk about art because I want them to feel like they can be part of an art community. I want them to feel like they can go to an art event in a Singapore museum and not feel left out.Ā
How has the reception to your content been?Ā
Generally positive! When I used to do TikTok Live and speak in person, people would ask me how to go into a museum and not feel scared. Some people also told me that they love my art TikToks because it made them feel like art wasnāt as boring as they thought.
Whatās the most challenging thing about running an art TikTok?Ā
Constantly creating content.
Do people have any misconceptions about what you do?Ā
People donāt have misconceptions but Iād say that if you want to create content, then start.Ā
Lastly, do you have any career highlights?
I love being able to talk with different people about different things in art. I work with Art Outreach and volunteer my platform to them because theyāre a non-profit. I typically try to interview their Art Encounters artists [who work and display their works in shipping containers over a few months].
This is a really good way to leverage my platform to get the word out about local artistsā works, especially since they occupy the containers for some time.Ā
People love to go somewhere new and see interesting things all the time so why not give them the chance to see local artwork? Itās not just about international artists, but itās also about what local artists are doing in the space here.
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